Richmond Sausages


Richmond Campaign

Design / Social Motion / Colour Grade

Richmond Sausages
Richmond is a brand that knows exactly what it is. The brief was to match that confidence visually. Warm, unpretentious, and direct.

The work spanned three social reels across different meal occasions: toad in the hole, BBQ, and a sausage sandwich. Each execution needed to feel distinct while sitting cohesively as a campaign set.
The colour grade was central to the look, with rich warm tones that made the food feel real rather than over-styled. The motion had its own character too. The typography is physically pushed up the frame by the pack of sausages.